Introduction to Data-Driven Marketing

Understanding Marketing Metrics

Profitability and Financial Metrics in Marketing

Customer and Audience Metrics

Product Performance Metrics and Pricing Strategy

Marketing Communication and Promotions Metrics

Online and Social Media Metrics

Implementing Data-Driven Decisions in Marketing

Case Studies on Data-Driven Marketing

Future of Data-Driven Marketing

Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know is a comprehensive guide that aims to impart useful knowledge about essential marketing metrics. It emphasizes on the importance of data-oriented decisions in marketing and covers a range of topics like customer engagement, marketing ROI, and the economic impact of different marketing approaches.

business

non_fiction

technology

Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know